PRIVACY POLICY
Last Updated: June 9, 2025
At Jo Inara Makeup Artist, we respect your privacy and are committed to protecting your personal information. This policy explains how we collect, use, and protect your data.
INFORMATION WE COLLECT
Personal Information:
• Name and contact details (email, phone number)
• Appointment booking information
• Payment details (processed securely through Stripe)
• Photos (with your explicit consent for portfolio use)
Automatically Collected Information:
• Website usage data through Google Analytics
• IP address and browser information
• Pages visited and time spent on our website
HOW WE USE YOUR INFORMATION
We use your personal information to:
• Process makeup appointment bookings
• Send appointment confirmations and reminders
• Provide customer service and support
• Send marketing emails (with your consent)
• Improve our services and website experience
• Comply with legal obligations
COOKIES AND TRACKING
Our website uses cookies and tracking technologies:
Essential Cookies:
• Required for booking system functionality
• Remember your preferences during your visit
• Ensure website security
Analytics Cookies (Google Analytics):
• Track website performance and visitor behaviour
• Help us understand which content is most helpful
• Improve our website and services
Marketing Cookies (Facebook Pixel):
• Show you relevant ads on Facebook and Instagram
• Track the effectiveness of our advertising campaigns
• Create custom audiences for marketing purposes
You can control cookies through your browser settings, but some website functions may not work properly if you disable essential cookies.
EMAIL MARKETING
If you subscribe to our newsletter or download our free makeup guide:
• We'll send you makeup tips and booking information
• You can unsubscribe at any time using the link in our emails
• We use email service providers that comply with privacy laws
• Your email will never be shared with third parties
SOCIAL MEDIA
We use Instagram and Facebook to showcase our work:
• Client photos are only shared with explicit written consent
• You can request removal of your photos at any time
• We may use anonymized testimonials in our marketing
DATA SECURITY
We protect your information through:
• Secure website hosting (SSL encryption)
• Secure payment processing through Stripe
• Limited access to personal information
• Regular security updates and monitoring
YOUR RIGHTS
You have the right to:
• Access the personal information we hold about you
• Request correction of incorrect information
• Request deletion of your personal information
• Withdraw consent for marketing communications
• Complain to privacy authorities if you have concerns
DATA RETENTION
We keep your information for:
• Booking records: 7 years (for business and tax purposes)
• Marketing emails: Until you unsubscribe
• Website analytics: 26 months (Google Analytics default)
• Photos: Until you request removal
THIRD-PARTY SERVICES
We use trusted third-party services:
• Google Analytics (website analytics)
• Facebook Pixel (advertising)
• Stripe (payment processing)
• Squarespace (website hosting)
• Mailchimp/ConvertKit (email marketing)
Each service has its own privacy policies and security measures.
CONTACT US
If you have questions about this privacy policy or your personal information:
Email: hello@joinaramakeupartist.com.au
Phone: 0401158781
CHANGES TO THIS POLICY
We may update this privacy policy from time to time. We'll notify you of significant changes by email or website notice.
By using our website and services, you consent to this privacy policy.
